Which Term Refers to Exchanges of Resources,information,or Influence Among Members

question 70

Multiple Choice

Which term refers to exchanges of resources,information,or influence among members of networks?

• A) Media multiplexity
• B) Flaming
• C) Lurkers
• D) Flows

---

Definitions:

Masked Branding

A marketing strategy where a brand deliberately conceals its direct association with a product or service to appeal to a different consumer segment or to test new markets.

Discernible Brand

A brand that is easily recognized and distinguished from others in the market due to unique characteristics or qualities.

Penetration-Pricing

A pricing strategy where a product is initially set at a low price to attract customers and gain market share, eventually raising prices once this objective is achieved.

Incidental Learning

Learning that occurs unintentionally and without explicit attempts to learn.