Examlex
When Sean Jean cologne encourages department store sales people to give any potential customer a vial of its product, the company is attempting to boost consumer involvement by appealing to consumers' hedonic needs.
Units
The basic measure of a product or commodity used in the manufacturing and inventory process.
Variable Manufacturing Cost
Costs in manufacturing that vary with the level of output, including costs such as raw materials and direct labor.
Unit Product Cost
The total cost (direct materials, direct labor, and manufacturing overhead) associated with producing one unit of a product.
Reduced Price
The selling price of a product or service after it has been discounted from the original or standard price.
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