Examlex
Imagine you are watching a debate between two presidential candidates. You prefer Candidate A and dislike Candidate B. Both candidates offer strong arguments and weak arguments about Issue X. Which arguments would you be most likely to remember? Which arguments would you be most likely to forget? Is it likely that you change your opinion after having watched the debate? Why or why not?
Political Viewpoints
The set of beliefs or attitudes one holds regarding politics, including ideologies, policy preferences, and party affiliation.
Reinforcement
In psychology, a process in which a behavior is strengthened or increased by consequences that follow.
Behaviorism
A psychological approach that emphasizes observable and measurable aspects of human behavior, often focusing on the learning processes.
Skinner
B.F. Skinner, an American psychologist and behaviorist, best known for his work on operant conditioning and behavior analysis.
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