In 2005, 13,000 Internet Users Were Surveyed and Asked About

question 131

Multiple Choice

In 2005, 13,000 Internet users were surveyed and asked about their willingness to pay fees for access to websites. Of these, 2,938 were definitely not willing to pay such fees. How large a sample is necessary to estimate the proportion of interest to within 2 percent in a 95 percent confidence interval?

• A) 18
• B) 307
• C) 1680
• D) 2000
• E) 2965

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Definitions:

Strategic Channel Alliance

A cooperative agreement between businesses to use each other's distribution channels to sell products or services.

Cereals Partners Worldwide

A joint venture between General Mills and Nestlé that focuses on the production and sale of breakfast cereal products globally.

Global Business

The conduct of business activities that involve transactions across national borders, reflecting the international scope of today's economies.

Strategic Channel Alliance

A partnership between two or more organizations that use the same distribution channel to reach customers, often to enhance efficiency and expand market reach.