​Matching -A Mirror Reflection of the Brand Personality or Product Being

question 86

Multiple Choice

​Matching
-a mirror reflection of the brand personality or product being marketed; it is what people believe about a brand: their thoughts, feelings, and expectations

• A)​advertising
• B)​brand image
• C)branding
• D)​cluster analysis
• E)​competitive edge
• F)​health marketing
• G)​market
• H)​market niche
• I)​market segmentation
• J)​marketing
• K)​marketing mix
• L)​personal promotion/communication
• M)​primary data
• N)​public relations
• O)​PSA
• P)​sales promotion
• Q)​secondary data
• R)​social marketing
• S)​SWOT
• T)​target market

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Definitions:

Absenteeism

The frequent absence of an employee from work which goes beyond normal or expected levels, often without good reason.

Worker Safety

Practices and policies in place to protect employees from hazards in their workplace.

Social Needs

Fundamental human needs for belonging, love, and affection that drive personal and societal behavior.

Taft-Hartley Act

A 1947 federal law in the United States that restricts the activities and power of labor unions.