A Stimulus Is an Environmental Event That Is Capable of Affecting

question 32

Short Answer

A stimulus is an environmental event that is capable of affecting _______.

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Definitions:

Market Potential

The maximum total sales of a product or service that all companies in a market could collectively achieve in a specific time period under ideal conditions.

Actual Market

The existing marketplace where products or services are being traded, as opposed to potential or targeted markets not yet reached.

Financial Resources

Financial resources are the funds that are available to a business for spending in the form of cash, liquid securities, and credit lines.

Staircase Analysis

A method of analyzing the incremental steps a company must take to reach a higher level of performance or goal.