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Behavioral finance argues that
Customer Satisfaction
A measure of how well a company's products or services meet or surpass the expectations of its customers.
Life Events
Significant occurrences in an individual's life that can cause substantial changes, either positive or negative.
Honeymoon-Hangover Effect
Describes a situation where initial enthusiasm (honeymoon) is followed by a period of disillusionment or decline in performance (hangover).
Good Performance
Achieving or exceeding the established standards or expectations in a specific task or function.
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