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If Respondents to a Questionnaire Do Not Find at Least

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If respondents to a questionnaire do not find at least one response category that fits their response they are likely to skip the question entirely.


Definitions:

Long-Run Profits

Profits that a firm anticipates it can maintain over a lengthy period by adapting its production and costs.

Economic Profits

The profit a company makes after deducting both its explicit and implicit costs, differing from accounting profits.

Marginal Costs

The price increase associated with the creation of an extra unit of a product or service.

Average Total Costs

The total costs of production (fixed and variable costs combined) divided by the quantity of output produced.

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