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Kinston Industries has come up with a new mountain bike prototype and is ready to go ahead with pilot production and test marketing.The pilot production and test marketing phase will last for one year and cost $500,000.Your management team believes that there is a 50% chance that the test marketing will be successful and that there will be sufficient demand for the new mountain bike.If the test-marketing phase is successful,then Kinston Industries will invest $3 million in year one to build a plant that will generate expected annual after-tax cash flows of $400,000 in perpetuity beginning in year two.If the test marketing is not successful,Kinston can still go ahead and build the new plant,but the expected annual after-tax cash flows would be only $200,000 in perpetuity beginning in year two.Kinston has the option to stop the project at any time and sell the prototype mountain bike to an overseas competitor for $300,000.Kinston's cost of capital is 10%.
-Assuming that Kinston does not have the ability to sell the prototype in year one for $300,000,the NPV of the Kinston Industries Mountain Bike Project is closest to:
Higher-Order Conditioning
A process in classical conditioning where a stimulus that was previously neutral becomes a conditioned stimulus by being paired with another conditioned stimulus.
Shaping
A method of teaching new behaviors by rewarding successive approximations toward a desired behavior.
FR Schedule
Fixed Ratio Schedule, a type of reinforcement schedule used in behavioral psychology where a response is reinforced only after a specified number of responses have occurred.
Reinforcement Given
The delivery of a stimulus following a behavior that increases the likelihood of that behavior being repeated.
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