If a Business Is a Large Purchaser of a Commodity

question 4

Multiple Choice

If a business is a large purchaser of a commodity product (less important to the buyer) and is in an industry in which switching costs are low,generally the supplier power ________.

• A)is low
• B)is high
• C)is greater than customer buying power
• D)is equal to customer buying power
• E)is likely to increase with a decrease in switching costs