Customers in Which of the Following Subsets of Consumers Take

question 59

Multiple Choice

Customers in which of the following subsets of consumers take product usage beyond its intended capability,and act as co-inventors?

• A)captive customers
• B)prosumers
• C)mainstream customers
• D)spinners
• E)laggards

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Definitions:

Fast Growth Markets

Economic sectors or regions experiencing rapid expansion and development, often offering significant opportunities for investors and entrepreneurs.

Loyal Customers

Consumers who consistently prefer and choose a particular brand or product over others due to satisfaction, trust, or a positive experience.

Competitive Success

Achieving a leading position in the market by developing and executing strategies that outperform competitors.

Payback to the Customer

Refers to the benefits or rewards a company offers to its customers, often as a way to thank them for their loyalty or to encourage further business.