Which of the Following Terms Refers to Highly Knowledgeable and Skilled

question 53

Multiple Choice

Which of the following terms refers to highly knowledgeable and skilled users who often extend the boundaries of a product's application to achieve a more desired customer solution?

• A)mainstream users
• B)captive users
• C)lead users
• D)spinners
• E)laggards

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Definitions:

Suggestive Proposition

A proposition that implies that the prospect should act now.

Textbook Salesperson

A sales professional who strictly follows the conventional rules and strategies of selling as outlined in sales literature or training.

Sales Presentation

A formal talk or demonstration designed to showcase a product's benefits to potential buyers, aiming to encourage a purchase.

Sales Presentation Mix

The key communication elements used by the salesperson in the presentation.