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Sue Taylor, Director of Global Industrial Sales, Is Concerned by a Deteriorating

question 86

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Sue Taylor, Director of Global Industrial Sales, is concerned by a deteriorating sales trend. Specifically, the number of industrial customers is stable at 1,500, but they are purchasing less each year.She orders her staff to search for causes of the downward trend by selecting a focus group of 40 industrial customers.For this study, the set of 40 industrial customers is ________.


Definitions:

National Bank

A financial institution chartered and regulated by the federal government, usually involved in commercial banking services.

Drawee's Liability

The responsibility of the drawee (typically a bank) to pay the amount specified on a draft or check when properly presented for payment.

Certifies

The act of officially recognizing something as true, accurate, or in compliance with a particular standard.

Draft

A preliminary version of a document, plan, or strategy, subject to revision and refinement.

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