Innovation Efforts Within Established Organizations Require a Constant Flow of Internal

question 15

Short Answer

Innovation efforts within established organizations require a constant flow of internal "____________________" in the form of human resources,managerial support,and budgetary allocation.

Identify and describe the role of cybermediaries in online environments.

Grasp the concept of the long tail in marketing and its impact on profit strategies.

Recognize the importance and the process of problem recognition in consumer decision making.

Understand the significance of information search and how it varies among consumers.

---

Definitions:

B2B

Business-to-Business, describing transactions or relationships between two companies, as opposed to between a company and individual consumers.

B2C

Business to Consumer, a sales model in which businesses sell products or services directly to consumers.

C2C

Consumer to Consumer, a business model that facilitates transactions between individuals, typically through an online platform.

G2C

Government to Citizen, a model of e-government where government services and information are directly available to citizens through electronic means.