The Journalist's Review Generally Is

question 7

Multiple Choice

The journalist's review generally is

• A)extended to a detailed and exhaustive study based on consultation with critical articles.
• B)limited to a brief,immediate reaction written within a few days of seeing the performance.
• C)an extended discussion based on the journalist's impressions of the play and on interviews with the actors and playwright.
• D)based on the consensus of audience reactions.

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Definitions:

Evoked

Brought to conscious mind; in marketing, it refers to brands or products that consumers recall readily when considering a purchase in a particular category.

Situational

Relating to or dependent upon a set of circumstances or conditions at a particular time that affects actions, decisions, and strategies.

Psychological Factor

Represents the mental and emotional influences that affect consumer behaviors and decision-making processes.

Functional Need

A consumer's requirement for a specific feature or function that a product or service must fulfill to be considered useful.