The Advantages of Live Performance Include Its Two-Way Communication Between

question 38

True/False

The advantages of live performance include its two-way communication between audience and actors,unification of group responses,and live immediacy that makes every show novel and different.

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Definitions:

Experiential Retail

A retail strategy that focuses on creating immersive shopping experiences for customers, often through interactive and sensory involvement within the store environment.

Retailer

A business or person that sells goods to consumers, acting as a final link in the distribution chain between manufacturers and end-users.

Atmospherics

Sensory-based stimuli within a retailer’s environment—the sights, sounds, smells, and other attributes—that project an image and draw customers to the store.

Gamification

The application of typical elements of game playing (e.g., point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service.