Examlex
A ____ row is the first row of a table that contains the column headings.
Product Placement
The practice of intentionally placing products in movies, shows, or other media content for promotional purposes.
Promotional Deal
An offer designed to stimulate purchases through special discounts, coupons, or other incentives.
Mass Media Buy
The purchase of advertising space or time on widely distributed media platforms to reach a large audience.
Loyalty Program
A rewards program offered by a company to customers who frequently make purchases, encouraging continued business by offering benefits or perks.
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