Which of the Following Aspects of Business-To-Consumer (B2C)e-Commerce Allows Marketers

question 10

Multiple Choice

Which of the following aspects of business-to-consumer (B2C) e-commerce allows marketers to focus on one-to-one marketing?

• A)Product customization
• B)Loss aversion
• C)Free shipping
• D)Psychological pricing

Identify the effective main idea in persuasive messages.

Recognize different types of messages and their purposes, particularly persuasive messages.

Comprehend the use of indirect and direct approaches in persuasive messaging.

Know the organization of information in persuasive messages for different audiences.

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Definitions:

Behaviorism

A theory in psychology that emphasizes the study of observable behaviors over internal phenomena such as thoughts and feelings.

Classical Conditioning

A learning process in which an innate response to a potent stimulus becomes triggered by a previously neutral stimulus after repeated association.

Operant Conditioning

A learning method that occurs through rewards and punishments for behavior, encouraging the occurrence of desired behaviors.

Automatic Responses

Reflex actions or instinctual reactions that occur without conscious thought, often as a result of learned behaviors or biological predispositions.