Which of These Refer to Less-Expensive and Simpler Versions of Existing

question 94

Multiple Choice

Which of these refer to less-expensive and simpler versions of existing products and services that target entirely new customers,many times replacing industry leaders?

• A)A promotional mix
• B)Disruptive innovations
• C)Guerilla marketing strategies
• D)Institutional advertising

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Definitions:

Amphetamines

A class of stimulant drugs that affect the central nervous system, increasing alertness, concentration, and physical energy.

Epinephrine

Also known as adrenaline, it is a hormone and medication that plays a key role in the body's fight-or-flight response by increasing blood flow to muscles, output of the heart, pupil dilation, and blood sugar.

Endorphins

Neurotransmitters produced in the brain that act as natural painkillers and are also associated with feelings of pleasure.

GABA

Gamma-Aminobutyric acid, an inhibitory neurotransmitter in the brain that reduces neuronal excitability throughout the nervous system.