AmazonCom Keeps Track of Goods Its Customers Have Ordered

question 108

Multiple Choice

Amazon.com keeps track of goods its customers have ordered.When a returning customer logs onto Amazon.com,the site creates a list of recommendations based on the customer's purchasing history.Amazon is segmenting the market by

• A)product.
• B)psychographic.
• C)demographics.
• D)end-use.

Grasp the basic units and structure of cognitive processes including concepts, prototypes, and heuristics.

Apply the principles of cognition to evaluate and develop strategies for problem-solving and improving decision making.

Recognize and explain cognitive biases such as belief perseverance, confirmation bias, and the availability heuristic.

Explain the relationship between cognition and behavior by identifying cognitive processes that underlie specific actions or decisions.

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Definitions:

Traumatic Experiences

Events or situations that are deeply distressing or disturbing, often leading to long-term psychological impact.

Psychological Functioning

Refers to the composite of mental processes involved in perception, memory, judgment, and reasoning, as well as emotional, personality, and interpersonal relationships.

Schema

A cognitive framework or concept that organizes and interprets information in the brain, helping to understand and respond to the environment.

General Framework

A broad structure or set of guidelines designed to outline approaches or methods within a particular field or for a specific process.