Which of These Refers to the Actions of Consumers Directly

question 44

Multiple Choice

Which of these refers to the actions of consumers directly involved in obtaining,consuming,and disposing of products and the decision processes that precede and follow these actions?

• A)Buyer behavior
• B)Consumer behavior
• C)Marketing management
• D)Consumer-goods manufacturing process

---

Definitions:

Visual Pathway

The network of neurons and structures involved in processing visual information from the retina to the visual cortex and other parts of the brain.

Striate Cortex

Primary visual cortex (V1) in the occipital lobe; shows stripes (striations) on staining.

Melanopsin

A photopigment found in the retina that plays a key role in regulating circadian rhythms and pupillary reflex by responding to blue light.

Photoreceptor

Specialized retinal neuron that transduces light into neural activity.