Examlex
Technical skills are especially important for first-line managers and become less important at higher levels of the management hierarchy.
BCG Business Portfolio Analysis
A strategic planning tool used by companies to categorize their business units or products based on market growth rate and market share relative to the largest competitor.
Market Growth Rate
The increase in the size of a specific market over a set period, usually expressed as a percentage.
Relative Market Share
A measure of a company's sales volume compared to its leading competitor in the same market.
Diversification Analysis
The process of assessing potential to spread investments or operations across different industries or product lines to reduce risk.
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