How Many People Within the Elderly Population Use the Internet

question 130

Multiple Choice

How many people within the elderly population use the Internet and Facebook?

• A) tiny percentage (less than 5 percent)
• B) small percentage (around 10 percent)
• C) quarter (around 25 percent)
• D) large percentage (around 60 percent)

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Definitions:

Market Segmentation

The practice of segregating a market into unique segments of consumers with diverse needs, attributes, or actions who may need different products or marketing tactics.

Cost-Volume-Profit

An accounting method used to determine the effects of changes in costs and volume on a company's profits.

Marginal Analysis

An examination of the additional benefits of an activity compared to the additional costs incurred by that same activity.

Price-Setting Process

The method by which a company determines the selling price of its products or services, involving cost analysis, market demand, and competitor pricing strategies.