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What Allows Customers to Use the Web to Find Answers

question 6

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What allows customers to use the web to find answers to their questions or solutions to their problems?


Definitions:

Central Selling Point

The central selling point is the unique advantage or benefit of a product or service that makes it stand out from competitors and appeals to customers.

Persuasive Requests

Communications intended to influence the attitudes or actions of others towards a specific outcome or decision.

Anticipate Resistance

The act of foreseeing and preparing for objections or opposition in the context of persuasion or proposal.

Adjustment

The process of modifying or altering something to achieve a desired fit, appearance, or outcome.

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