Astroturf Lobbying Occurs When

question 48

Multiple Choice

Astroturf lobbying occurs when

• A) group members spontaneously contact policy makers.
• B) a group lobbies members of Congress in their home districts.
• C) a group organizes a large number of contacts with policy makers by regular people.
• D) a group organizes a contacting effort directed at policy makers, but it tries to make the effort look spontaneous.

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Definitions:

Available

Readily accessible or obtainable.

Relationship Era

refers to a period in marketing history focusing on building long-term relationships with customers rather than just engaging in single transactions.

Customer Satisfaction

A measure of how products and services supplied by a company meet or exceed customer expectation.

Marketing Period

is the time frame during which a particular marketing campaign is active, aiming to reach its intended audience.