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The Crusades marked a fundamental turning point in the relationship between:
Unit Selling Price
The price at which a single unit of a product or service is sold, not accounting for discounts or modifications.
Sales
The revenue generated from the sale of goods or services by a company during a particular period.
Unit Contribution Margin
The amount of revenue per unit sold that exceeds the variable costs involved in producing that unit.
Operating Income
Earnings before interest and taxes (EBIT), representing the profit from regular business operations.
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