Examlex
Holding other factors constant, the interest-rate risk of a coupon bond is higher when the bond's
Price Lining
Grouping product prices into ranges, such as low-, medium-, and high-priced items.
Pricing Tactic
Strategic approaches used to set prices for products or services to achieve business objectives.
Prestige Pricing
Psychological pricing strategy used with goods whose quality is difficult to determine by inspection or for products about which consumers have little solid information.
Price Skimming
Setting the price of a new product higher than expected to recover development costs.
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