Examlex
Tests of multifactor models indicate
Channels
In marketing, channels refer to the paths or routes through which goods and services flow from the producer to the consumer.
Wholesalers
Businesses that buy goods in large quantities directly from manufacturers to resell them in smaller quantities to retailers or other businesses.
Exposure
In marketing, it refers to the degree to which a target audience sees or interacts with a brand's message or campaign across various mediums.
Intensive Distribution
A strategy designed to get products into as many outlets as possible.
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