Examlex
A social movement is a collective attempt to change all or part of the social order.
Marketing Mix
A blend of marketing variables typically categorized into four Ps: Product, Price, Place, and Promotion, used to achieve business objectives.
Target Markets
Segments of the consumer population that businesses aim to reach and influence through tailored marketing strategies.
Unpredictable
Lacking consistency or being difficult to forecast or anticipate due to changing variables or conditions.
Safe Choices
Decisions or options that carry minimal risk of failure or negative consequences, often selected to avoid uncertainty and potential negative outcomes.
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