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You are certain that a normal rate of return is 18% for the computer industry. What do you expect for a normal rate of return in the computer software industry, which is considered to be much riskier than the computer industry?
Non-governmental Organizations
Independent organizations not affiliated with government bodies, typically working towards social, environmental, or humanitarian goals.
Global Middle Class
A socio-economic term referring to individuals who fall in between the working class and the upper class within a global context, often characterized by stable income, education, and the ability to afford non-essential goods and services.
Halo Effect
A cognitive bias where the perception of one positive characteristic of a person or entity influences the overall impression, often leading to unjustified favorable evaluations.
New Product
An item or service that has been recently developed or introduced to the market, aiming to meet consumer demand or open new markets.
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