Private Goods Are

question 127

Multiple Choice

Private goods are

• A) rival in consumption, and their benefits are excludable.
• B) nonrival in consumption, and their benefits are excludable.
• C) nonrival in consumption, and their benefits are nonexcludable.
• D) rival in consumption, and their benefits are nonexcludable.

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Definitions:

Market Opportunities

Potential areas where a company can invest in product development, marketing, or expansion to meet emerging customer needs or demands.

Strength/Attractiveness Matrix

A strategic tool used to analyze a company's product portfolio based on the relative strength of the products and the attractiveness of the markets.

SWOT Analysis

A strategic planning tool that identifies and evaluates a company's Strengths, Weaknesses, Opportunities, and Threats, facilitating informed decision-making.

Perceptual Map

A visual representation used in marketing to display how consumers perceive a product or brand in comparison to its competitors on various dimensions.