Suppose There Is a Permanent Shift of Consumer Preferences Away

question 52

Multiple Choice

Suppose there is a permanent shift of consumer preferences away from pretzels and toward potato chips. The most likely result would be

• A) in the short run, economic losses in the potato chip market.
• B) in the long run, a fall in the supply of potato chips.
• C) in the short run, a rise in the price of pretzels.
• D) short-run profits in the potato chip market increase.

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A business model that helps a company be socially accountable—to itself, its stakeholders, and the public.

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