Assuming That an International Marketer Has Produced the Right Product

question 6

Multiple Choice

Assuming that an international marketer has produced the right product, used the proper channel of distribution, and promoted the goods correctly, the effort will fail if the international marketer fails to

• A) inform the host government about all its marketing objectives.
• B) set the right price for the goods or services.
• C) set the import tariff for the goods or services.
• D) form a joint venture in order to sell the product.
• E) work on a franchise basis in the country.

---

Definitions:

Latency Stage

A period in Freudian psychosexual development occurring from age six to puberty, where sexual urges are repressed and focus shifts to social and intellectual skills.

Anal Stage

A phase in Freud's psychosexual development, occurring from about 18 months to 3 years of age, where the child's focus is on controlling bladder and bowel movements.

Genital Stage

A phase in Freud's psychosexual development theory occurring in puberty, where libido is centered on the genital area, and the focus is on mature sexual relationships.

Oral Stage

The first stage in Freudian psychosexual development, occurring from birth to about 18 months, where the mouth is the focal point of libidinal energy.