A Reason for the Failure of Marketing Communications Is That

question 50

True/False

A reason for the failure of marketing communications is that the message received by the intended audience is not understood because of different cultural interpretations.

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Definitions:

Humanistic Theorists

Psychologists dedicated to highlighting personal potential while emphasizing the significance of self-development and realizing one's fullest potential.

Unique Subjective Experience

The individual and personal perception or feeling that one undergoes, distinct and different for each person.

Characteristic Pattern

A distinctive or regular arrangement of traits or features that is typical of an individual or process.

Personality

describes the individual differences in characteristic patterns of thinking, feeling, and behaving.