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A reason for the failure of marketing communications is that the message received by the intended audience is not understood because of different cultural interpretations.
Positive Profits
Financial gains that are greater than zero, indicating a company's revenues exceed its costs and expenses.
Variable Costs
Costs that change in proportion to the activity or volume of business, such as materials and labor.
Total Costs
The complete cost of production of goods or services, which includes both fixed and variable costs.
Revenues
The total income generated by a company from its business activities, typically from the sale of goods and services before any expenses are deducted.
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