One Reason Channels of Distribution Often Pose Longevity Problems Is

question 76

Multiple Choice

One reason channels of distribution often pose longevity problems is that most middlemen

• A) do not maintain sufficient inventory to serve customers.
• B) lack product knowledge resulting in low sales volume.
• C) have little loyalty to their vendors.
• D) tend to slow down distribution to extract higher commissions.
• E) do not have sufficient knowledge of the target market.

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Definitions:

Self-control

Self-control is the ability to regulate one's emotions, thoughts, and behavior in the face of temptations and impulses.

Equity Theory

An assumption that how much people are willing to contribute to an organization depends on their assessment of the fairness, or equity, of the rewards they will receive in exchange.