One of the Reliability Problems Faced by a Marketing Researcher

question 78

True/False

One of the reliability problems faced by a marketing researcher who seeks to do secondary research in a foreign market is that official statistics are sometimes too optimistic.

---

Definitions:

Learned

Acquired knowledge or skills through study, experience, or teaching.

Capital Punishment

The legally authorized killing of someone as a punishment for a crime, often debated in moral, legal, and ethical contexts.

Crime Deterrent

A crime deterrent is any measure or factor that discourages individuals from engaging in criminal behavior, either through fear of consequences or moral persuasion.

Belief Perseverance

is the tendency to maintain one's belief despite receiving new evidence or facts that contradict it.