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Acme Software (Scenario)
Acme Software is a U.S.-based maker of software products for the health care industry. Recently Acme has been investigating whether it would be beneficial to internationalize some of its value-chain activities. Acme hires a consulting group to help determine which, if any, value-chain activities could be conducted abroad to promote business growth. The consulting group identifies two health care software development companies in India that could provide programming services at a lower cost than Acme's current expenditures for programming. In addition, the consultants conduct international market research that shows that German health care companies have a strong demand for the type of software that Acme offers.
-Which of the following would be most important for the consulting group to consider when deciding whether to recommend that Acme internationalize its sales efforts to Germany?
Domestic Industries
Industries that produce goods and services within a particular country, focusing on the local market.
Foreign Supply
The availability of goods or services from international markets offered for sale in a domestic market.
Tariffs
Tariffs are taxes imposed by a government on imported goods, often used to protect domestic industries from foreign competition.
Domestic Consumers
People or families within a nation who buy products and services for their own consumption.
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