Fun Play Global Sourcing (Scenario)

question 43

Multiple Choice

Fun Play Global Sourcing (Scenario)
Fun Play Inc., a company manufacturing toys for children, has decided to outsource some of its value-chain activities. However, the firm has no experience with global sourcing and has hired a consulting firm to assist its managers. The consulting firm has been assigned the task of determining which activities should be outsourced and where the outsourced activities should be located.
-If Fun Play decides to source from its own wholly owned subsidiary, it would be engaging in ________.

• A) offshoring
• B) contract manufacturing
• C) cause marketing
• D) captive sourcing

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Definitions:

Content Analysis

A research method used to systematically analyze text or media to identify patterns, themes, or biases.

Content-Analysis Software

Computer applications designed to assist in the systematic evaluation of textual information, often through the use of algorithms for pattern recognition.

Potential Issues

Possible problems or challenges that might arise in the context of a specific situation or plan.

Stemming

Content analysis term for grouping different words by a common stem; for example, fish is the stem for fisherman, fishy, fishtail, fishing, and fished.