Screening to Identify the Best Countries Is an Essential Task

question 17

True/False

Screening to identify the best countries is an essential task. It is especially important in the early stages of internationalization.

---

Definitions:

Proximity

The physical or psychological closeness between people, objects, or ideas, which can influence relationships and interactions.

Familiarity

A psychological concept referring to the level of recognition and comfort an individual has with a particular subject, object, or person.

Primacy Effect

The tendency to remember and give more weight to information that we encounter first in a sequence.

Physical Attractiveness

A perception of beauty or aesthetic appeal of an individual, significantly influenced by societal standards and personal preferences.