The Following Table Lists the Utility That Sarah Receives from Consuming

question 21

Multiple Choice

The following table lists the utility that Sarah receives from consuming bananas at $0.25 a banana. What is the marginal utility of consuming the fourth banana? $\begin{array}{|c|c|}\hline \text {Number of bananas}& \text {Total utility}\\\hline 0 & 0 \\\hline 1 & 10 \\\hline 2 & 22 \\\hline 3 & 32 \\\hline 4 & 40 \\\hline 5 & 46 \\\hline\end{array}$

• A) 40
• B) 32
• C) 8
• D) 2

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Definitions:

80/20 Rule

A principle, also known as the Pareto Principle, that suggests 80% of effects come from 20% of causes, often used in business and economics to focus efforts on most productive inputs.

Marketing Synergies

The combined effect of different marketing activities that together enhance the overall marketing impact.

Product Synergies

The enhanced value created when two or more products or services are combined, offering greater benefits or utility than when used separately.

Market Segments

Groups of consumers within a broader market who have similar characteristics and preferences which businesses target with specific marketing strategies.