Microsoft Has a Special Version of Its Windows Operating System

question 127

Multiple Choice

Microsoft has a special version of its Windows operating system that it sells at a low price in countries where cheap pirated software is widespread. The cost of producing another copy of this software is the same as the cost of producing another copy of the regular Windows product. Selling this "special edition" software at a low price in certain countries is very similar to what economists call:

• A) price discrimination.
• B) natural monopoly.
• C) a price taker.
• D) welfare loss.

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Definitions:

Marketing Mix

The collection of decisions regarding product, place, price, and promotion that companies make during the process of bringing a product or service to market.

Standardized Marketing

A marketing strategy that uses uniform campaigns and messages across different markets and regions, often utilized by global brands.

Political Structures

The organizational framework of a government, detailing how power is distributed (e.g., federal vs. unitary structure) and the branches of government (e.g., executive, legislative, judiciary).

International Expansion

The process by which a business extends its operations and market reach beyond its home country to enter and establish itself in foreign markets.