When a Wholesaler or Retailer Develops a Brand Name and Has

question 71

Multiple Choice

When a wholesaler or retailer develops a brand name and has the manufacturer place that name on the product,what is that product name called?

• A) national brand
• B) private brand
• C) luxury brand
• D) licensed brand
• E) manufacturer brand

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Definitions:

Cautionary Statements

Statements made to warn or advise individuals typically regarding potential risks or dangers associated with certain actions or products.

Misrepresentations

False statements or lies presented as the truth which may deceive or mislead.

Public Information

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Material Information

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