Persuading a First-Time Buyer to Make an Online Purchase Is

question 184

Multiple Choice

Persuading a first-time buyer to make an online purchase is best achieved using:

• A)interstitial advertising.
• B)financial incentives.
• C)convenience incentives.
• D)value-based incentives.

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Definitions:

Industrial-Organizational Psychology

The scientific study of human behavior in the workplace and applies psychological theories and principles to organizations and individuals within those organizations.

Personnel Management

The administrative discipline of hiring and developing employees so that they become more valuable to the organization.

Workplace Environment

The physical and psychological conditions under which employees work, including factors such as office space, company culture, and management styles.

Employee Productivity

Refers to the efficiency and effectiveness with which workers accomplish tasks and goals within an organization.