In a Modified Rebuy Situation, Once a Need Has Been

question 34

True/False

In a modified rebuy situation, once a need has been recognized buyers will skip intervening steps in the business-to-business buying process and go directly to making a purchase.

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Definitions:

Bluetooth

A wireless technology standard for exchanging data over short distances from fixed and mobile devices, creating personal area networks.

Extranet

A private network that allows controlled access from the outside for specific business or educational purposes, using internet technology.

Inventory Process

A systematic approach to managing and tracking stock, materials, or products within a business to ensure adequate supply and efficient operations.

Recurring Shipment

A scheduled shipment that occurs at regular intervals over a period of time.