Successful Loyalty Programs Include the Two Principles Of

question 140

Multiple Choice

Successful loyalty programs include the two principles of:

• A)added value and reciprocity.
• B)low costs and data mining.
• C)data analysis and targeted messages.
• D)utilizing digital marketing techniques and social media.

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Definitions:

Catholic Reformation

A movement within the Catholic Church in the 16th century aimed at making internal reforms and countering the Protestant Reformation.

Scientific Revolution

A period of major advancements in science and technology during the 16th to 18th centuries, leading to significant changes in society and the view of the natural world.

Protestantism

A form of Christian faith and practice that originated with the Reformation, a movement against what its followers perceived to be errors in the Roman Catholic Church.

Scientific Revolution

A period, primarily during the 16th and 17th centuries, marked by major advances and changes in scientific thought and methodologies, significantly impacting the understanding of the natural world.