The Best, Most Effective Point-Of-Purchase Displays Utilize Each of the Following

question 15

Multiple Choice

The best, most effective point-of-purchase displays utilize each of the following techniques except:

• A)integrating the brand's image with the retailer's branding theme.
• B)integrating the display with current advertising and promotions.
• C)customizing the display to fit the retailer's store.
• D)making the display easy to stock.