Examlex
Forces that impact the field of marketing communication are the emergence of social media and the internet.
Psychology
The systematic investigation of mental activities and behaviors.
Cognitive Approach
An approach to psychology emphasizing the mental processes involved in knowing: how we direct our attention, perceive, remember, think, and solve problems.
Behavioral Approach
A psychological perspective emphasizing the study of observable behaviors and the effects of learning on behavior.
Psychology
An exploration of the workings of the human mind and its capabilities, with a strong emphasis on how these affect actions in particular environments.
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