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Dropping Product
The decision to discontinue the production and sale of a product line or item, typically due to it not meeting financial or strategic goals.
Contribution Margin
The amount remaining from sales revenues after all variable expenses are paid, contributing towards covering fixed costs and profit.
Discontinue
To stop making or providing a product or service, often as a strategic decision by a company.
Sunk Cost
Expenses that have already been incurred and cannot be recovered or altered, which should not affect future business decisions.
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