Which of the Following Is an Example of a Decision

question 24

Multiple Choice

Which of the following is an example of a decision that involves business ethics?

• A) A retailer decides to close a location where sales have decreased.
• B) A retailer decides to start a customer loyalty program.
• C) A retailer decides to use a celebrity in an advertising campaign.
• D) A retailer decides to have its salespeople adopt a high-pressure sales approach when dealing with all customers.
• E) A retailer decides to manage its own distribution center.

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Definitions:

Direct Marketing

A form of advertising where companies communicate directly to customers through various media including mail, email, texts, and flyers.

Global Markets

Markets that cross national borders, allowing for the buying and selling of goods and services internationally, increasing competition and diversification.

Direct Mail

A marketing strategy involving the sending of promotional materials directly to potential customers' homes or businesses.

Growth

The process of increasing in size, value, or importance.