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Repeat purchase usually signifies that the product meets with the consumer's approval and that he or she is willing to use it again and in larger quantities.
Normal Culture
The shared norms, values, traditions, and practices that are considered standard and acceptable within a particular society or social group.
Perception of Deviance
The way in which society views and categorizes behaviors or individuals that deviate from the norm.
Different Groups
A reference to categorized sets of individuals or entities based on shared characteristics, interests, or attributes, which distinguish them from others within a community or society.
Relative
Something having significance or bearing in relation to something else; depending on the context or comparison to other factors.
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